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7 Best Free Social Media Marketing Tools – 2017

Do you feel stressed when you think about how you will monitor and create content and connect with followers and fans on multiple social media accounts? How can you keep up with your Twitter account when you have not even checked Facebook or Instagram for the day? Even the biggest social media marketing influencers know that without the […]

September 15th, 2017|Social Media, Social Media Tools|

Apple introduces US$1000 iPhone X & other innovations during its latest Keynote.

Apple greatly contributed to some of the innovations and technology we use today. The iconic iPhone, introduced exactly 10 years ago, was a true revolution and evolution in the world of smartphones. Nowadays, many people walk around with an iPhone in their hand. Apple is ahead of the game, and even though their products are […]

September 13th, 2017|Apple|

Social Media Storm: How Social Media Helped the Hurricane Harvey Victims Survive

The power of social media has been demonstrated once again with the most recent natural disaster taking place in Houston, Texas. By now, we have all heard about Hurricane Harvey and the devastation it left behind. In times of uncertainty and desperation, tons of victims decided to turn to social media for a chance to […]

September 7th, 2017|Social Media, Social Media Marketing|

5 Effective Tips to Make LinkedIn Advertising Work for You

New to LinkedIn ads? You want to spend money but are not quite clear on how to make the LinkedIn advertising platform work effectively for your Business Page? Have no fear, you are not alone. While LinkedIn is the most powerful B2B social media channel around, few have mastered sound strategies that allow you to […]

August 11th, 2017|LinkedIn, Online marketing|

How to Use Facebook Messenger as a Powerful Customer Service Tool

We have all been turned off by a company’s customer service department at some point in our lives. In the past, customers had to directly call or physically visit a company to resolve any issue. Nowadays we have social media, and it can make our lives a lot easier.

One of the best tools for online […]

July 28th, 2017|Facebook|

How a Sports Copy Editor Made It to the News Himself

Let me refresh your memory. It was October 4 when the Blue Jays played against the Orioles. An epic victory for the Blue Jays in the wild-card game where Edwin Encarnion lead the Jays to victory with a one of a kind homerun, GO JAYS! So what’s so special, the Blue Jays win all the […]

Topic Clusters: How to Create SEO-Friendly Content in 2017

Let me suggest a better way to create SEO-Friendly Content: Topic Clustering. Not only does it save you time, but it showcases your expertise and helps you extend the reach of your material.
For the past four years, since the unveiling of the Google Hummingbird update, there have been great discourse surrounding topics over keyword optimization. […]

July 4th, 2017|Search Engine Optimization, Uncategorized|

How & Why Local Businesses Can Benefit From Social Media

Is your local business using social media to promote its products or services and get more customers? Do you think it’s not necessary to be active on social media as a smaller business? If so, this article is the perfect push in the right direction to convince you otherwise. As a local business, being present […]

June 21st, 2017|Social Media Marketing|

5 Simple Tips to Increase Facebook Likes

Facebook has become much more than just sharing pictures of your pets, playing games like Farmville or sharing the latest gossip about Kim Kardashian. Facebook was launched in 2004. It was designed specifically for college and university students who wanted to connect and share ideas together in an easier way than emailing each […]

May 24th, 2017|Uncategorized|

The Rise of Social Media as a Marketing Medium

Let’s go back to the early 2000s. Did you ever think that social media marketing could potentially boost sales for companies? Probably not. We used to think social media was just for posting pictures of pets or writing “Happy Birthday!” on a friend’s or relative’s wall. Back then, no company could have confidently said, “we […]

May 18th, 2017|Uncategorized|