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About Eline Blaise

Eline Blaise is currently in the last year of her Bachelor in Communication Management at the University College of Artevelde in Belgium. Through her own experiences with blogging and social media she developed a passion for the industry. Eline has been interning at iRISEmedia since April 2017, where she hopes to expand her experience in the professional world of Digital Marketing.
13 09, 2017

Apple introduces US$1000 iPhone X & other innovations during its latest Keynote.

September 13th, 2017|Apple|

Apple greatly contributed to some of the innovations and technology we use today. The iconic iPhone, introduced exactly 10 years ago, was a true revolution and evolution in the world of smartphones. Nowadays, many people walk around with an iPhone in their hand. Apple is ahead of the game, and even though their products are […]

7 09, 2017

Social Media Storm: How Social Media Helped the Hurricane Harvey Victims Survive

September 7th, 2017|Social Media, Social Media Marketing|

The power of social media has been demonstrated once again with the most recent natural disaster taking place in Houston, Texas. By now, we have all heard about Hurricane Harvey and the devastation it left behind. In times of uncertainty and desperation, tons of victims decided to turn to social media for a chance to […]

28 07, 2017

How to Use Facebook Messenger as a Powerful Customer Service Tool

July 28th, 2017|Facebook|

We have all been turned off by a company’s customer service department at some point in our lives. In the past, customers had to directly call or physically visit a company to resolve any issue. Nowadays we have social media, and it can make our lives a lot easier.

One of the best tools for online […]

21 06, 2017

How & Why Local Businesses Can Benefit From Social Media

June 21st, 2017|Social Media Marketing|

Is your local business using social media to promote its products or services and get more customers? Do you think it’s not necessary to be active on social media as a smaller business? If so, this article is the perfect push in the right direction to convince you otherwise. As a local business, being present […]

9 05, 2017

Teen Gets a Year’s Supply of Wendy’s Chicken Nuggets Using Social Media

May 9th, 2017|Uncategorized|

As of May 9th 2017, there’s a new world record for the most retweeted tweet ever. And no, it wasn’t tweeted by a celebrity or famous artist. It was tweeted by Carter Wilkerson, a teen from Nevada who simply wanted a year’s supply of free chicken nuggets from Wendy’s. He tweeted the company in April […]

8 05, 2017

5 Amazing Tips on How to Optimize Your Instagram Advertising

May 8th, 2017|Digital Marketing, Instagram|

It’s hard to imagine a life so barbaric that someone couldn’t share their gorgeous pictures on a social media platform such as Instagram. Although Instagram has only been around since 2010, it has quickly become the go-to social media photo sharing app of over 700 million monthly active users. Compared to Facebook and Twitter, Instagram […]

1 05, 2017

Why the Visually Appealing, Yet Awful Tasting Starbucks Unicorn Frappuccino Went Viral

May 1st, 2017|Social Media|

It’s no secret that visually appealing photos are reposted and shared on social media more than any other type of content. Our brain processes visual content easier and faster than text, which is why visuals are being shared 40% (pictures, videos, infographics) more than any other type of content. Add a little unicorn magic to […]

21 04, 2017

5 Lessons We Can Learn From Coachella’s Brilliant Social Media Strategy

April 21st, 2017|Branding, Digital Marketing|

Can you remember the days when you had to wait in line for hours to get tickets and see your favorite artists perform? Afterwards, you could tell your friends all about what happened face-to-face. Posting about your experiences on social media was impossible back then. Luckily, this has changed and many brands take advantage of […]

13 04, 2017

The United Airlines PR Blunder Could Have Been Avoided

April 13th, 2017|Branding, Digital Marketing, Reputation Management|

In the past, companies had complete control of their brand image and messaging since they were the ones communicating directly to their public and potential customers. Nowadays, with social media, brands are vulnerable to what the public at large says about them. One bad move can reach thousands of people on countless social media channels […]