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10 02, 2017

5 Ways To Upgrade Your SEO Back Linking Strategy

February 10th, 2017|Advanced SEO Techniques, Blogging, Content Marketing, Digital Marketing, Search Engine Optimization, SEO|

Before April 2012, one could easily buy their rankings way up to the first page of Google. All you had to do was find the right websites and directories that would be willing to back link to your site. Well, that time is long gone. The Google Penguin Spam Filter is now part of Google’s […]

2 02, 2017

The Top 5 Tech Innovations You Will See In The (Near) Future

February 2nd, 2017|Articles, Digital Marketing, Digital Media Marketing, Social Media, Social Media Marketing Agency|

Our Digital Marketing Company in Toronto has compiled a list of the 5 most popular tech gadgets according to social media.
Today’s top tech gadgets gain popularity faster in the digital age due to the power of social media marketing. It would take a lot longer 10 years ago with traditional marketing and Word of Mouth […]

7 09, 2016

Drop Everything: All You Need to Know About iPhone 7 | Digital Marketing News

September 7th, 2016|Apple, Digital Marketing, Digital Media Marketing|

Apple has finally launched its latest iPhone 7 and iPhone 7 Plus at Wednesday’s Apple Event – a press and digital marketing event which unveiled the next generation of its flagship products. From leaked factory photos to spec predictions from analysts, the buzz has been building over the last few weeks. Gear up, Apple fans! […]

27 07, 2016

All Your Questions Answered About the Digital Marketing Success of 2016: Pokémon Go

July 27th, 2016|Digital Marketing|

It’s been a little over a week since Pokémon Go was released in Canada, and the craziness hasn’t died down yet. A lot of people are loving the digital marketing sensation, but there’s a lot of features in the game that are unclear to many. iRISEmedia did research and found answers to the most commonly […]

20 07, 2016

Pokémon Go is Finally Available in Canada

July 20th, 2016|Digital Marketing|

As of Sunday afternoon, Canadian Pokémon Go trainers can finally officially download the insanely popular mobile augmented-reality app. The game was released in New Zealand, Australia and the United States earlier this month, and was available to 26 European countries in the beginning of last week. Many Canadians had found workarounds to play the game […]

29 06, 2016

What is your Brand’s Social Media “Brand Personality”?

June 29th, 2016|Brand development, Branding, Digital Marketing, online branding, Social Media, Social Media Marketing|

Brand Personality is the way a brand represents and expresses itself. It helps brands differentiate and stand out from competitors. The digital age, and social media in particular, have changed the way we as consumers engage with various brands. Social media gives brands an opportunity to develop a “personality” and style of their own. Once […]

16 06, 2016

What Colours Say About Your Brand

June 16th, 2016|Branding, Design, Digital Marketing, Digital Media Marketing, online branding, Online marketing|

Satyendra Singh, professor of marketing and international business at the University of Winnipeg, conducted a study on the impact that colours have on the marketing of a product. “Findings of the study are that managers can use colours to increase or decrease appetite, enhance mood, calm down customers, and reduce perception of waiting time, among […]

26 05, 2016

6 Creative Ways Brands Are Using Snapchat

May 26th, 2016|Digital Marketing, Digital Media Marketing, Internet Marketing, Online marketing, Snapchat, Social Media, Social Media Marketing|

According to Business Insider, Snapchat became the third most popular social media platform among Millennials in 2015. The company is said to have more than 30 million active users, and claims that people send and view more than 700 pictures a day. As Snapchat continues to grow, so does the amount of companies that are […]

9 03, 2016

DX3 Canada 2016: Highlights

March 9th, 2016|Digital Marketing, Innovation, Internet Marketing, Technology, Toronto|

On March 2nd and 3rd DX3 took place again at the Metro Toronto Convention Centre. DX3 is Canada’s largest digital marketing, digital advertising and digital retail conference and trade show. The convention brings together agencies, publishers, brands and retailers for two days of networking and education. From robots that can recognize emotions to VICE releasing […]