29 06, 2015

The Secrets to Producing a Viral Business Using Social Media Marketing

By |2015-06-29T15:55:13-04:00June 29th, 2015|

There seems to be an enormous amount of businesses that remain ignorant to the ways of digital marketing. Businesses must adapt to the constant growth of social media or they will get left behind. Have you heard of the saying “If it ain’t broke don’t fix it”? This remains to be the mindset of many business owners in regards to their marketing strategies. What they fail to realize is the following incredible statistic.

26 06, 2015

What You Need To Know About Link Building in 2015

By |2015-06-26T10:12:09-04:00June 26th, 2015|

It’s safe to say that Google’s Penguin update was a turning point in the SEO world. Until April 20, 2012, links pointing to your website were not a big problem for webmasters. But now, if you have unnatural links pointing to your website, your rankings may be affected. Businesses most affected by the update were

18 06, 2015

Where Does Google Think You Are?

By |2015-06-18T14:48:23-04:00June 18th, 2015|

How much should we rely on the accuracy of Google’s location data? This is a question that Steve Cameron of Advent Communications wants to know and is seeking your help to find out. Cameron has set up a quick survey in which participants can share their experience with Google geotargeting. So far the results have

16 06, 2015

5 Tips For Managing Your Online Reputation on Social Media

By |2015-06-16T11:12:23-04:00June 16th, 2015|

On June 5, the popular North American coffee chain Tim Hortons’ online reputation took a big hit on social media with #BoycottTims. The source of the frenzy was the Enbridge pipeline ad that it removed from its in-store TVs after 25,000 people signed a petition accusing the company of “shilling” for the oil sands shippers.

10 06, 2015

6 Ways to Maximize Your Email Marketing Campaign with Social Media

By |2015-06-10T11:30:55-04:00June 10th, 2015|

Email marketing and social media marketing alone are very effective online marketing tools. Want to give your online marketing a boost? Combine email marketing with social media for campaign optimization and to maximize your marketing efforts. In this article, we will provide 6 powerful ways to boost your social media and email marketing campaign.

9 06, 2015

6 SEO Tips For Safely Updating Your Website

By |2015-06-09T11:57:47-04:00June 9th, 2015|

Purchasing a new domain? Migrating content from an old domain to a new one? Updating your existing website and its URLs? If so, it’s important that all webmasters plan ahead and avoid any detrimental mistakes that could cause your SEO rankings to tumble and your digital footprint to dissolve. Our Toronto SEO company has created

3 06, 2015

Do Social Signals Impact SEO Rankings?

By |2015-06-03T16:22:51-04:00June 3rd, 2015|

SEO is one topic that is not black and white and research and best practices are always evolving and changing. You literally have to be on top of the latest trends and read industry news on a daily basis in order to REALLY understand SEO. I say this because I know firsthand how easy it

2 06, 2015

Hosted vs. Self-Hosted E-Commerce

By |2015-06-02T13:31:26-04:00June 2nd, 2015|

There are dozens of e-commerce solutions to help setup your online store. The challenge many companies face when looking to set up an e-commerce site is how to choose the most user-friendly and cost-effective solution. In this article, we will explain the difference between hosted and self-hosted e-commerce platforms and dig deep into the world