Last Monday in inexplicable Internet memes, a random Target employee named Alex quickly become an online celebrity after a photo of him bagging items at his retail went viral on Twitter.
Target jumped on the bandwagon, too, tweeting: “We heart Alex, too”
Check out his interview with Ellen DeGeneres on The Ellen Show where talks about his life, his new found fame, and of course his fans as well:
Breakr, a marketing company in USA, is taking credit for launching the viral “Alex from Target” meme. Whether this happened by chance or a campaign initiated by Target, the meme reminds us of how easy it is for one small tweet to multiply in a domino effect.
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