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Alex Noudelman

About Alex Noudelman

Alex Noudelman earned his Honours B.A. in History and Political Science in 2007 from York University in Toronto, ON. He went on to complete his Advanced Certificate in Adolescent Education in 2008 at D'Youville College and became a certified teacher in Ontario in January, 2009. He's been working in the digital marketing industry since 2010 and enjoys writing to intrigue his readers and educate them about the fundamentals. Feel free to contact Alex Noudelman if you have any questions or would like to see a specific topic covered on this iRISEmedia blog.
14 02, 2019

How Many Links per Web Page Is Too Many? | Tips from a Digital Marketing Agency

By |2019-02-20T14:01:08+00:00February 14th, 2019|

“How many links is too many in a single web page?” is one of the most common questions that our SEO department gets asked by new clients. The answer to this question is not always easy to answer. What Google and other search engines define as "reasonable" depends on many different factors. You can place

6 02, 2019

How to Collect More Emails through Your Website | Digital Marketing Agency Tips

By |2019-02-20T13:54:17+00:00February 6th, 2019|

Website conversion, especially collecting email addresses through your website, is one of the toughest tasks in SEO. When speaking to clients about their online marketing goals, list building is almost always identified as one of the top goals. Yet the vast majority of these websites hardly have any opportunities for their visitors to subscribe to

6 02, 2019

How to Choose Categories for your Google My Business Listing | Internet Marketing Agency Tips

By |2019-02-06T13:44:04+00:00February 6th, 2019|

Local business categories are keywords chosen by you to describe what type of business your company is. They also tell search engines which types of searches you are relevant to. For example, a law firm may select any of the following business categories, “Criminal Justice Attorney,” “Personal Injury Attorney,” or “Law Firm.” Categories are created

8 01, 2019

Advertising on Spotify: What Brands Need to Know | Tips from a Digital Marketing Agency

By |2019-01-08T17:17:06+00:00January 8th, 2019|

As today’s listeners move away from physical recording in favour of online music libraries, the need for music streaming services becomes increasingly bigger. While most services offer varied amount of songs, features, and quirks, only a select few have what it takes to join the list of the best. The best music streaming service on

3 01, 2019

Google Using Mobile-First Indexing in over Half the Pages Shown in Search

By |2019-01-03T10:14:14+00:00January 3rd, 2019|

On December 19, 2018, Google announced that over half of the pages shown in search results worldwide are powered by mobile-first indexing. That means that it is more likely that the pages you visit from a Google search query are based on how Google crawled and indexed content on the mobile version of that page.

12 12, 2018

3 Proven Ways to Stop Influencer Fraud | Internet Marketing Toronto

By |2018-12-12T12:43:48+00:00December 12th, 2018|

I work part time as a teacher librarian/tech resource in an elementary school with approximately 520 students in the Simcoe County. It is a role that I am thrilled to be filling because it allows me to combine my two passions – digital media and teaching. Moreover, it equips me with the power to make

21 11, 2018

3 Best Tools for Monitoring Your Online Reputation in 2019 | iRISEmedia

By |2018-11-21T12:04:15+00:00November 21st, 2018|

The importance of setting up alerts for your business in today’s competitive and digital world cannot be overlooked any longer. The internet is a challenging as well as scary feat to comb through for specific people and content. A savvy alert system will come into good use as it will filter the entire World Wide

14 11, 2018

How Reviews Impact Google’s Ranking | Online Reputation Management Agency Toronto

By |2018-11-14T16:14:45+00:00November 14th, 2018|

Review websites (e.g., Google, Yelp) can be your best friend and your worst enemy all at the same time. Just about every consumer nowadays has a platform to voice their opinions about your business and products or services. Online reviews written on authoritative websites, such as Google and Facebook, play an important role in digital

7 11, 2018

Google Click-to-Message Ads | How to Use Them Effectively | Internet Marketing

By |2018-11-07T15:44:34+00:00November 7th, 2018|

Published on: November 7, 2018 According to a recent Google survey, 65% of consumers are interested in a messaging service that allows them to connect with businesses to get information about their product or service or to schedule an appointment. Why wouldn’t they? They are already searching for businesses on their mobile devices. Why not

24 10, 2018

Focus on a Mobile Responsive Website Before Developing an App for your Business | Digital Marketing Toronto

By |2018-10-29T16:45:03+00:00October 24th, 2018|

Try this: Close your eyes. Dig deep into your memory, especially the last month or so. Ask yourself: how many apps have I downloaded onto my smart phone or tablet this month? If you answered one or more, then you are part of the minority. Everyone is talking about apps. Internet marketing companies are always