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Alex Noudelman

About Alex Noudelman

Alex Noudelman earned his Honours B.A. in History and Political Science in 2007 from York University in Toronto, ON. He went on to complete his Advanced Certificate in Adolescent Education in 2008 at D'Youville College and became a certified teacher in Ontario in January, 2009. He's been working in the digital marketing industry since 2010 and enjoys writing to intrigue his readers and educate them about the fundamentals. Feel free to contact Alex Noudelman if you have any questions or would like to see a specific topic covered on this iRISEmedia blog.
8 04, 2019

How Google, Facebook & Twitter Failed to Reduce the Appearance of Fake News

By |2019-04-08T15:50:40-04:00April 8th, 2019|

The European Commission (EC) has taken issue with Google, Facebook and Twitter and the actions taken thus far to eliminate the appearance of Fake News on their platforms.  The EC accuses all three of failing to act quickly to remove ‘fake news’ in a series of reports published last week. In October, 2018, Google, Facebook

29 03, 2019

How to Dominate Pinterest Marketing in 2019 | Social Media Marketing

By |2019-03-29T10:41:23-04:00March 29th, 2019|

In the content marketing world, Facebook and Twitter sit atop of the golden pedestal of other social media platforms. That is not to say there is no other platform that can emulate the results seen on these two platforms. In fact, the social media marketing industry is constantly evolving and it is important not to restrict your vision and

13 03, 2019

Google+ Early Shutdown Due to Security Breach | Digital Marketing Agency

By |2019-03-13T11:01:41-04:00March 13th, 2019|

Last month, Google announced that it will be shutting down Google+ on April 2nd, 2019. In a blog post written on January 31, 2019, it acknowledged that the main reason for pulling the plug on Google+ was low performance. Google will still offer private Google+ powered networks for businesses currently using the software. Google also

13 03, 2019

How Effective is LinkedIn for B2B Marketing? | Social Media Agency

By |2019-03-13T11:01:54-04:00March 13th, 2019|

Since 2003, LinkedIn has been a valuable resource for job seekers and business professionals. Over 500 million professionals are using it to network, obtain resources and support, find jobs, and to build relationships with prospective customers, clients, and partners. The site boasts members from just about every country and every industry. In fact, many Fortune

14 02, 2019

How Many Links per Web Page Is Too Many? | Tips from a Digital Marketing Agency

By |2019-02-20T14:01:08-04:00February 14th, 2019|

“How many links is too many in a single web page?” is one of the most common questions that our SEO department gets asked by new clients. The answer to this question is not always easy to answer. What Google and other search engines define as "reasonable" depends on many different factors. You can place

6 02, 2019

How to Collect More Emails through Your Website | Digital Marketing Agency Tips

By |2019-02-20T13:54:17-04:00February 6th, 2019|

Website conversion, especially collecting email addresses through your website, is one of the toughest tasks in SEO. When speaking to clients about their online marketing goals, list building is almost always identified as one of the top goals. Yet the vast majority of these websites hardly have any opportunities for their visitors to subscribe to

6 02, 2019

How to Choose Categories for your Google My Business Listing | Internet Marketing Agency Tips

By |2019-02-06T13:44:04-04:00February 6th, 2019|

Local business categories are keywords chosen by you to describe what type of business your company is. They also tell search engines which types of searches you are relevant to. For example, a law firm may select any of the following business categories, “Criminal Justice Attorney,” “Personal Injury Attorney,” or “Law Firm.” Categories are created

8 01, 2019

Advertising on Spotify: What Brands Need to Know | Tips from a Digital Marketing Agency

By |2019-01-08T17:17:06-04:00January 8th, 2019|

As today’s listeners move away from physical recording in favour of online music libraries, the need for music streaming services becomes increasingly bigger. While most services offer varied amount of songs, features, and quirks, only a select few have what it takes to join the list of the best. The best music streaming service on

3 01, 2019

Google Using Mobile-First Indexing in over Half the Pages Shown in Search

By |2019-01-03T10:14:14-04:00January 3rd, 2019|

On December 19, 2018, Google announced that over half of the pages shown in search results worldwide are powered by mobile-first indexing. That means that it is more likely that the pages you visit from a Google search query are based on how Google crawled and indexed content on the mobile version of that page.