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irise

About irise

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So far irise has created 282 blog entries.
1 08, 2014

Google Local Now Provides Instant Verification for Some Industries

By |2014-08-01T16:06:53-04:00August 1st, 2014|

Mike Blumenthal reported that starting today with Google Local you can now do instant verification for select industries, provided that you have a verified Google Webmaster Tools account. According to Googler "Jade W:" "Good news -- starting today, if you’re verifying a page for your business, you may be instantly verified on Google My Business if you’ve

28 07, 2014

What’s New with Google Pigeon?

By |2014-07-28T18:07:46-04:00July 28th, 2014|

image courtesy: searchengineland.com Google recently came out with a major algorithm update that had nothing to do with Panda. They didn't announce a "pet" name, so Search Engine Land came out with one themselves, dubbing it "Google Pigeon." This has to do in light of Yelp recently complaining that Google was ranking Google

16 07, 2014

Major Update: Google+ Profiles Don’t Need “Real Names” Anymore

By |2014-07-16T12:22:45-04:00July 16th, 2014|

The following status update was listed on Google's Plus Business Page yesterday at 4:53 PM EST: "When we launched Google+ over three years ago, we had a lot of restrictions on what name you could use on your profile. This helped create a community made up of real people, but it also excluded a number of

29 05, 2014

Dance by a Chubby Korean Baby

By |2014-05-29T16:45:01-04:00May 29th, 2014|

For some reason people like dancing babies. This dancing chubby Korean baby dances moves a la Miley Cyrus, and over 4 million people as of this posting has viewed it. Definitely a must-see.

30 04, 2014

Not Exactly Sterling Silver: How Social Media Impacted NBA’s LA Clippers Ex-Owner Donald Sterling in Getting Issued Lifetime Ban from Commissioner Adam Silver

By |2014-04-30T13:30:05-04:00April 30th, 2014|

sterling-girlfriend-magic-johnson-the-picture-that-started-it-all The photo on Twitter that started the feud. Racism. Apparently even in our enlightened society today it still exists in many shapes and forms. This was most recently put on display by (now former) Los Angeles Clippers' owner Donald Sterling. Mr. Sterling, who celebrated his 80th birthday on April 26th, apparently still had the racist mentality of the "old generation" ingrained in the marrow of his bones when he allegedly (then admitted having) told his much-younger girlfriend, ironically of Latina/Mexican origin, to not bring black people to basketball games, which included the legendary Magic Johnson.

17 04, 2014

Is Search Engine Submission Necessary?

By |2014-04-17T13:06:05-04:00April 17th, 2014|

The simple answer is no - search engine submission isn’t necessary. The majority of search engines nowadays (most notably Google) crawl and index pages by following links. Using that logic, a single inbound link from any already-indexed page will identify your page to the engine. Subsequently, if that page links to other pages within your site, they

17 04, 2014

The Importance of Anchor Text in Back-links

By |2014-04-17T12:57:45-04:00April 17th, 2014|

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using the appropriate keywords and terms in the anchor text. Almost always, linking candidates will use the company name as anchor

17 04, 2014

Absolute Links vs. Relative Links – SEO Value

By |2014-04-17T12:56:30-04:00April 17th, 2014|

The debate between absolute links and relative links continues to live on in the SEO world. The individual significance of each has been contested, but it is widely regarded that absolute links provide better SEO value on the whole than relative links. Many believe that absolute links have less potential for getting messed up when search engines