Origaudio’s latest product Beets Headphones is getting a lot of social media attention. The product has been promoted on their website and across their social media channels.
The product concept was well thought out and the design is fashionable and unique. And what’s making the headphones even cooler is that the company is donating a can of beets with every purchase to a food bank. The Beets Headphones are available in an array of colours including green, pink, red, blue, white and black.

Beets Headphones are Being Promoted with a Smart and Fun Social Media Marketing Campaign

A promotional video was posted on YouTube on April 8 2013 and has already received over 2,100 views. Origaudio has 6,068 Facebook likes and 2,203 Twitter followers. Origaudio also used Instagram to promote their product. A promotion from Mashable goes a long way. Origaudio’s headphones are the perfect products to create a social media campaign around. The largest and most active audience on Facebook is 18 – 29 years of age. Perhaps this is the reason why the company incorporated a humorous element to their messaging i.e. having a beet in their logo.

Facts about Beets Headphones

• Volume control
• Noise reduction
• Soft cushioned ear cups increases ear comfort
• Frequency response is 20Hz to 20kHz
• Headphone plugs are 3.5mm

The Headphones come in a hard exterior travel case at an affordable price from $25. The Beets Headphones were launched and are available to be purchased online.
For every pair of Beets Headphones sold, Origaudio will donate a can of beets to the Second Harvest Food Bank of Orange Country.

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