Before April 2012, one could easily buy their rankings way up to the first page of Google. All you had to do was find the right websites and directories that would be willing to back link to your site. Well, that time is long gone. The Google Penguin Spam Filter is now part of Google’s […]
The debate between absolute links and relative links continues to live on in the SEO world. The individual significance of each has been contested, but it is widely regarded that absolute links provide better SEO value on the whole than relative links.
Many believe that absolute links have less potential for getting messed up when search engines index […]
When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your search rank while allowing you to integrate the necessary marketing message(s). Confused? Let’s look at an example:
Suppose you operate a travel site and you want to optimize a given page for the […]