16 04, 2018

How Effective Blog Writing will Improve your Google Rankings | SEO

By |2018-04-16T14:39:48-04:00April 16th, 2018|

A blog can be a great way to build your online reputation. You can easily use blog writing as part of your for search engine optimization (SEO) strategy. The important thing is to know the topic you are writing about very well. The effectiveness of your blog is directly related to the credibility of the

21 05, 2014

5 Ways to Attract New Readers to Your Onsite Blog

By |2014-05-21T14:28:36-04:00May 21st, 2014|

Are your blog visitors able to find the content they are looking for with ease? Do you want to promote your blog post to engaged visitors who are actually interested in reading about your products or services? When you blog to promote your business, it is important to make sure your content gets noticed by the right people.

1 08, 2013

Why Companies Need A Social Media Policy

By |2013-08-01T09:54:48-04:00August 1st, 2013|

social-media-policy-examplesWhen an employee complains about various work-related issues to his or her friends and family members, it usually stays within the group. When an employee tweets his or her complaint about his employer on Twitter, it becomes public. It’s similar to speaking at a big conference surrounded by hundreds of people who listen to you and provide you with feedback. A Social Media channel post or tweet can reach a wide audience which can instantly respond to it. A Milk Truck company that sells sandwiches and milk shakes recently fired its employee for tweeting . Brendan O'Connor complained on his personal Twitter account that a customer ordered food worth $170 and didn't tip. Most important, he included the customer's employer name in his tweet: "Shout out to the good people of Glass, Lewis & Co. for placing a $170 order and not leaving a tip. @glasslewis". The company instantly replied to the tweet and decided to fire the employee.

30 04, 2013

Internet Law in Toronto, Libel, and ex-Maple Leafs GM Brian Burke v. Zack Bradley

By |2013-04-30T17:19:17-04:00April 30th, 2013|

Image courtesy of http://internetlaw.uslegal.com/ As the realm of Internet Law has been growing, though not nearly as fast as the Internet itself has, more and more people previously innocent are being brought to court for crimes that they are innocently unaware of. Take the case of first-year Carleton University journalism student Zack Bradley from Oshawa, who at age 20 is still a kid, though technically not a minor. He, like many sports fans, decided to rail on sports players and GMs alike, and apparently got on the bad side with ex-Maple Leafs GM Brian Burke. So, what's wrong with blogging and expressing a little freedom of speech? Apparently, a lot.

25 02, 2013

Google Panda, Links, Chromebooks and Advertorials Penalization, and Affected Websites

By |2013-02-25T18:03:07-05:00February 25th, 2013|

Photo courtesy of searchengineland.comGoogle has made a number of changes with Panda over the last year, and seems to continue to do so. SearchEngineLand.com reports that the Panda update has not only affected small businesses but large ones as well. Legitimate content farms like About.com (which the New York Times sold for $300 million to IAC), Associated Content (bought by Yahoo for $100 million), LookSmart (bought from CNet.com in 2007) HubPages and other big-name sites were hurt with Google's Panda algorithm. In other words, Google, the company that provided many online businesses with their source of income, is now taking that income away from many legitimate businesses. What their real "angle" or "game" is currently remains unknown.

1 02, 2013

Get-Simple CMS – A Quick, Simple Content Management System – We Build Them

By |2013-02-01T14:29:30-05:00February 1st, 2013|

get-simple-logo-screenWe recently came across across a unique, lightweight content management system (CMS) where all data is handled by XML files. This CMS is called Get-Simple.
Get-Simple is not as feature-rich or robust at CMSs like Wordpress or Drupal, but it's easy to set up, theme and edit. Get-Simple is relatively limited in features. However, it requires no MySQL database and is already looks like it has the basic array of materials for a CMS. It has a photo gallery, basic shopping cart, SEO plugin, custom SEO-friendly URLs, a WYSIWYG editor, an XML sitemap, a contact form, and more. It’s also very easy to theme from any HTML theme you choose. What’s more is that it loads very fast.