22 09, 2015

How To Remove Your Business Listing From Yelp.com

By |2015-09-22T21:07:36-04:00September 22nd, 2015|

How do I get my Yelp business listing removed? This is one of the most frequently asked questions to our digital marketing firm in Toronto. Upset business owners feel frustrated and exhausted when dealing with Yelp and its negative reviews. What’s worse is that Yelp tends to archive many reviews it feel is “spam” when

28 05, 2013

Get the Maximum Benefit from Using both an SEO Strategy And Paid Search (PPC)

By |2013-05-28T17:03:26-04:00May 28th, 2013|

seo-ppc-scaleSeeking to get higher visibility for their online properties, companies can implement different strategies and develop internet marketing campaigns based on their own specific set of priorities. Basically, there are two strategies associated with search engine marketing that are capable of increasing a website’s exposure and create more opportunities for a business.
One is to highlight search engine optimization (SEO) by focusing on content, tags and links, while the second option is to pay for ads (sponsored links) on search engines. Both can produce good results, but organic listings can grab people’s attention in a more efficient way since 85% of all links displayed on Google SERPS (search engine results page) are organic.

27 07, 2010

The Wild West and Google Places (Local Business Listings) – Google’s Sheriffs Are on Patrol

By |2010-07-27T12:19:18-04:00July 27th, 2010|

Clint Eastwood - Wild West A month ago we wrote about some techniques on leveraging Local Business Listings for ones business. While all resources are valuable, Google continues to be the popular choice for a business to be listed under because, well, it's Google. However, the system still needs to be tamed as it's still very recent. As Google continues to mature its Local Listings (Now Places), it needs to screen businesses. Google Local search results still continue to be the "wild west" of online marketing with practically no means of monitoring it.