Last month, Google announced that it will be coming out with a new algorithm on April 21. The purpose of this update is mainly to provide mobile users with more relevant search results. The name of this algorithm is Armageddon, although many people simply refer to it as the “Mobilegeddon”. The algorithm comes as no
There are major changes coming to Facebook. 25 new products and tools are set to be unveiled by the major social network within the next year or so.
Google is testing a new approach that will help improve its search results and provide a better web experience for mobile users.
Social media has the power to do more than just help brands promote products. Thanks to social media, Brandon Stanton, the man behind the “Humans of New York” blog, helped raise $1 million for a middle school in Brooklyn.
It’s the time of the year when companies look into their crystal ball to see what’s in store for next year. Our Toronto Digital Marketing Firm, is no different, and has done some research and has come up with 7 predictions that you should be watching out for in 2015 when it comes to online
A new maps created by DirectCapital shows each state’s top 3 most Googled brands. DirectCapital compiled the list using keyword search popularity from Google Trends. The Google Trends tool provides users and search engine marketing experts with data for the history and volume of Google searches performed for branded terms, as well as the popularity
It’s an exciting time in Canada. The leaves are changing colour, our kids are getting back into the school routine, and we are in the midst of municipal elections in Ontario. We, as objective media critics and digital marketing strategists, try to avoid the topic of politics because we don’t necessarily want to throw off
A new study by VentureBeat.com has shown that when it comes to paid advertising on social platforms, YouTube is taking home the bacon. According to this report, it is one of the leading platforms for introducing new products and helping consumers make their purchasing decisions. The survey analyzed the data from 500 million clicks and
image courtesy: searchengineland.com Google recently came out with a major algorithm update that had nothing to do with Panda. They didn't announce a "pet" name, so Search Engine Land came out with one themselves, dubbing it "Google Pigeon." This has to do in light of Yelp recently complaining that Google was ranking Google
I know it’s tempting. You see ads selling 500 “likes" for $25, and think why not try it for your social media marketing effects? It seems like it would build on your already existing likes an give you the numbers you never thought would otherwise be possible. But what is buying Facebook likes really doing