4 02, 2015

Pinterest Appealing To Male Users With Gendered Search Feature

February 4th, 2015|News, Pinterest, Social Media, Social Media Marketing|

Male users spent 1.59 billion minutes on the site in December, 2014, while female users spent 4.94 billion minutes, according to a new study report released by comScore. The social media platform is now trying to appeal to the male demographic by making its search results more gender neutral.