Before April 2012, one could easily buy their rankings way up to the first page of Google. All you had to do was find the right websites and directories that would be willing to back link to your site. Well, that time is long gone. The Google Penguin Spam Filter is now part of Google’s
So you’ve made the decision to start a company blog? Or perhaps you’ve been blogging but have not seen any results and an increase in traffic. It is not always an easy task, especially if you rely solely on search engine traffic to bring in leads and visitors. Here are 6 ways webmasters and their
Purchasing a new domain? Migrating content from an old domain to a new one? Updating your existing website and its URLs? If so, it’s important that all webmasters plan ahead and avoid any detrimental mistakes that could cause your SEO rankings to tumble and your digital footprint to dissolve. Our Toronto SEO company has created
If you run an e-commerce website, image optimization is an art that you will need to master. From reducing site load time to improving user experience, it is an important element for growing your online business and successfully marketing it to the right users. This blog post will highlight 6 must-know image optimization tips for your SEO campaign.
In SEO, the keywords are more likely to rank sooner than their shorter counterparts. Here are 5 effective ways to identify the kind of keywords that will keep the traffic flowing to your website.
People who don't like that Search Engines like Google can keep track of every online move users make can use DuckDuckGo. It doesn’t track your IP, or your search history.
This article written by our talented search engine marketing team offers tips for avoiding thin content.
The following status update was listed on Google's Plus Business Page yesterday at 4:53 PM EST: "When we launched Google+ over three years ago, we had a lot of restrictions on what name you could use on your profile. This helped create a community made up of real people, but it also excluded a number of
These days link building is not as straightforward or inexpensive as it used to be, but its importance has not diminished. In an effort to improve the quality of content appearing on the web, Google’s algorithms have penalized sites with spammy links and other black hat SEO practices. Despite the large blow, link-building is still
Dr. Marshall McLuhan (1911-1980) is well-known in the fields of marketing and communications. He is most famous for his concept of “Global Village” and his theory that “the medium is the message”. Both concepts were described in detail in Understanding Media: The Extensions of Man (1964) and The Gutenberg Galaxy: The Making of Typographic Man