Facebook never gives up! Even after the government of India tried to ban Facebook’s Free Basics program, the most popular social media platform didn’t change its mind. They simply changed their strategy. The purpose of Facebook’s Free Basics program in India was to offer customers unlimited access to internet services. The Indian government felt this […]
After Facebook announced in September that its users would soon be able to “express a wider range of emotions”, the social media platform is now delivering on that promise by adding 5 new ‘Reactions buttons’. The new Reactions buttons give you the opportunity to “love”, “haha”, “wow”, “sad” or “angry”. The original ‘like’ button is […]
Changes in social media happen rapidly, and it might be hard to keep track of all of them. From influencer marketing to the rise of the ‘buy button’, here are the 5 Social Media Marketing Trends we think you should keep an eye on in 2016.
1. Influencer Marketing
Influencer Marketing is going to be more important […]
While normally Facebook reminds us of our friends and family’s birthdays, today we are reminding you of Facebook’s. Today on February 4th, Facebook is celebrating its 12th birthday. The social media platform created by Mark Zuckerburg was created for Harvard students in 2004. 12 years later Facebook has become on of the biggest social media […]
2015 was the year of video marketing. According to SocialBakers, there were more videos uploaded to Facebook than there were uploaded to YouTube. Facebook users also saw more engagement on the videos uploaded directly on Facebook. One of the advantages of Facebook Videos is that your videos will play automatically in users’ News Feeds. Moreover, […]
According to the 2015 State of Small Businesses Report small and medium-sized business (SMB) owners are planning to spend less than 3% of their revenue on marketing activities. 61% of businesses see social media as the top marketing tool. In addition, SMBs are spending less and less on traditional advertising switching to online marketing to […]
When opening you first business page on Facebook it seems like an easy task to create a fan base via some Word of Mouth Marketing and paid advertising. Since everyone is on Facebook, you would think that people would jump on and like your page and keep themselves in the loop through posts you share. […]
You’ve spent hours writing the perfect content for your company blog. You’ve added images, charts and tables to make it high quality and even promoted it on your social media channels to attract new visitors. Now what? How do you get the most mileage out of what you wrote in the past?
With so many places […]