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5 06, 2019

5 Alternatives to Google AdWords and Facebook | Internet Marketing Company GTA

By |2019-06-12T15:49:24-04:00June 5th, 2019|

It comes as no shock that Google and Facebook are the most popular advertising platforms in the digital marketing world. In a set of statistics published in 2018, it was revealed that over 3 million businesses invest in advertising on Facebook and 1.5 million businesses use Google AdWords to advertise their goods and services. But

18 07, 2018

5 Ways to Avoid YouTube Copyright Penalties | Online Reputation Management

By |2018-07-18T14:21:24-04:00July 18th, 2018|

When an active YouTube user infringes on copyright laws, there are serious consequences. YouTube takes the breaches seriously and will remove all infringing videos upon receipt of a DMCA (Digital Millennium Copyright Act) notice. It will also penalize the offender with a “strike”. If the offender receives three strikes, their account and monetization efforts will

29 05, 2018

How Social Media Helped Real ‘Spiderman’ Become a French Citizen

By |2018-05-29T19:27:26-04:00May 29th, 2018|

There is a new Malian ‘Spiderman’ hero in town. Mamoudou Gassama, a 22 year old Malian man saved a hanging child from a building in Paris, France. On Saturday May 26th, 2018 a video went viral on social media of a young man climbing up through balconies to save a child that was dangling over

11 04, 2018

The 4 Most Secure Mobile Messaging Apps Available in 2018

By |2018-04-11T15:09:09-04:00April 11th, 2018|

Phone calls and emails are dead for the next generation of digital media users. Social media and mobile messaging completely dominate how the millennial generation and generation Z communicate with others today. More than 1.4 billion people used mobile messaging apps in 2016 (source: eMarketer), an increase of nearly 15% from 2015. By 2021, digital

4 07, 2017

Topic Clusters: How to Create SEO-Friendly Content in 2017

By |2017-07-04T16:38:03-04:00July 4th, 2017|

Let me suggest a better way to create SEO-Friendly Content: Topic Clustering. Not only does it save you time, but it showcases your expertise and helps you extend the reach of your material. For the past four years, since the unveiling of the Google Hummingbird update, there have been great discourse surrounding topics over keyword

24 05, 2017

5 Simple Tips to Increase Facebook Likes

By |2017-05-24T21:37:41-04:00May 24th, 2017|

Facebook has become much more than just sharing pictures of your pets, playing games like Farmville or sharing the latest gossip about Kim Kardashian. Facebook was launched in 2004. It was designed specifically for college and university students who wanted to connect and share ideas together [Instant Messenger] in an easier way than emailing each

18 05, 2017

The Rise of Social Media as a Marketing Medium

By |2017-05-18T21:25:41-04:00May 18th, 2017|

Let's go back to the early 2000s. Did you ever think that social media marketing could potentially boost sales for companies? Probably not. We used to think social media was just for posting pictures of pets or writing “Happy Birthday!” on a friend’s or relative’s wall. Back then, no company could have confidently said, “we

9 05, 2017

Teen Gets a Year’s Supply of Wendy’s Chicken Nuggets Using Social Media

By |2017-05-09T21:27:48-04:00May 9th, 2017|

As of May 9th 2017, there’s a new world record for the most retweeted tweet ever. And no, it wasn’t tweeted by a celebrity or famous artist. It was tweeted by Carter Wilkerson, a teen from Nevada who simply wanted a year’s supply of free chicken nuggets from Wendy’s. He tweeted the company in April