The significant growth in mobile usage has had a positive effect on email marketing. Your customers are checking their inbox every day – several times a day on their mobile devices. The good news is that modern email marketing platforms offer mobile-friendly templates that ensure you provide both desktop and mobile users the best possible experience.
Email marketing can be extremely effective and can help drive ROI. Email marketing platforms such as MailChimp, ContantContact and GetResponse provide an easy way to customize email marketing templates, create personalized messages, integrate visuals and interactive designs, include calls-to-action and schedule campaigns.